Let Barbie and Super Mario show you how to grow your business

Animation and SFX: The New Keys to Box Office Success for Your Marketing Campaign

Let’s take a look at animation and special effects: In 2023, the public flocked to see “Barbie” — created almost entirely using SFX compositing — making it the top grossing film of last year. Right on Barbie’s high heels was “The Super Mario Bros. Movie,” which went on to be the highest grossing animated film of all time.

It’s pretty darned clear, right? People want to experience this kind of colorful, fantastical visual presentation more than ever — and marketers ignore that trend at their own peril. Luckily, we haven’t been ignoring the rise of animation and special effects. Instead, we’ve been immersed in its immersiveness. And our clients have benefited. Here’s an example:

With our free, 15-minute Jumpstart Session™ we can show you how embracing the “Barbie effect” can elevate the success of your next advertising production. And ask about special pricing for first-time clients. Contact us for more information.